12 mn read
0
The Evolution of AI in Marketing: Smarter, More Personalised Campaigns for Customers
12 mn readIn today’s fast-moving digital world, the world of marketing is changing rapidly, all thanks to the power of Artificial Intelligence (AI). The marketers’ playing field was once a homogeneous mix of adults that allowed companies to adopt a “one-size-fits-all” approach to branding and marketing. Now, however, marketers are responding to hyper-targeted, highly personalised campaigns that […]
